Agency: Dashboard (Digital), Dentsu (Traditional)
Project Role: Lead Art Director, Designer, & Managed Production
Built in a whirlwind time line over August we developed an online concept to feature 6 key vehicles and offers with supporting facts. The “Did you know?” facts related to each vehicle to inform users with things they may have not known about Toyota as a brand and about each individual vehicle. Accompanying the site we developed a series of both standard and expandable banners sharing the facts and car details in two languages (english/french) across Canada.
